Product Designer → Product Manager

I've spent 12 years designing the products PMs manage. Now I want to own the decisions.

Product Designer transitioning into Product Management, with experience across B2B, B2C, enterprise platforms, workflows, and design systems.

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10+ years experience B2B + B2C Enterprise + 0→1 Design → Product

Bangalore, IN · Open to PM roles · Remote / hybrid

Status · Q3 2026
PositionAspiring PM
Craft12 yrs product design
DomainB2B workflows
Build velocityAI-native
ModeEvidence-led
Current focus

Shipping a spec-driven concept for a multi-agent AI product — model specs, eval batches, and a working prototype with live stubs.

+83%
User activation
Onboarding redesign · Vahak
+25%
User efficiency
Navigation standardisation · BICS
−30%
UI inconsistencies
Design system adoption · BICS

01 · Selected product work

Problems, decisions, outcomes — with numbers.

Framed the way I'd present to a product team. Full case studies are linked on each card.

01 · MRI Software — PropTech · featured

Maintenance operations: SLA breaches were the product's failure state

Problem Work orders breached service levels across the board — 62% SLA compliance, 26h first response, and residents calling to chase status (30% of support volume).
Decision Inverted the dashboard-first model into a workbench-first operations surface. AI does invisible auto-triage; humans keep approval gates on money moves; risk-tiered governance decides what each agent can do.
Outcome Every feature maps to a metric — 20% of scope was honestly cut. Interactive prototype, 14 screens, QA'd end to end.
Full case study
SLA compliance62% → 90%
First response26h → 4h
Triage time2h → 20min
WISMO calls30% → 5%
MTTR5.2d → 3d
02 · Vahak — Marketplace onboarding

Activation was blocked by steps, not motivation

Problem New truck owners churned before their first listing went live.
Decision Reduced onboarding to one action — publish a listing — cutting every step that didn't serve it.

Primary metric~baseline → 83% activation

Case study 03 · Sanofi — Warranty platform

Six stakeholders, six directions

Problem A warranty platform redesign where six stakeholders were pulling in different directions — screens were the least of it.
Decision Stopped at the problem. Aligned everyone on what we were actually solving before a single screen changed.

Primary metricStakeholder alignment → structured delivery

Case study

02 · Product decisions

The calls I've made, and the trade-offs I owned.

Judgment is the deliverable. Each decision below changed the shape of the product.

Decision

Cut 20% of the requested scope before writing a spec.

Why Every feature had to map to a measurable failure mode. Unmeasurable requests were treated as scope, not value.
Trade-off Fewer features on launch; faster adoption of a core flow that matched how teams actually worked.
Decision

Reduced onboarding to one action: publish your first listing.

Why Activation was blocked by step count, not motivation. Removing steps did what adding encouragement couldn't.
Trade-off Less profile data captured upfront, for richer activation data — and a flow that finally made sense.
Decision

Refused to design screens until six stakeholders agreed on the problem.

Why The project was failing on misalignment, not visuals. Screens would have cemented the disagreement.
Trade-off A slower start, for consensus-compressed delivery afterwards — alignment was the deliverable.

03 · How I think

Principles that survived contact with real products.

01Start with behaviour, not features.
02Find the constraint before generating solutions.
03Make the smallest decision that can create evidence.
04Design for systems, not just screens.
05Measure what changed.

04 · From interfaces to outcomes

Increasing ownership, stage by stage.

Not a list of titles — a progression from pixels to product decisions.

Interface
2012–2016
Dreamworx · Freelance
Learned the craft: pixels, grids, typography, taste.
User
2016–2021
Planet11 · Interaction One
Moved from layouts to how people actually use them — Embassy, Microland, Pidilite clients.
Workflow
2021–2023
Vahak
Redesigned onboarding as a workflow, not a page. 83% activation.
System
2023–2024
BICS
Standardised navigation across products: +25% efficiency, −30% inconsistencies.
Product
2025–now
Capgemini · MRI Software
Owned platform decisions: 150+ screens, +30% workflow efficiency, scope discipline.
Outcome
Next
Product Management
Own decisions end to end, measured against outcomes.

05 · Selected artifacts

Proof, not screenshots.

Working artifacts that demonstrate how I build and evaluate product ideas.

Concept · AI product

Multi-agent campaign pipeline

Spec set, working prototype with simulated model stubs, and an 8-case eval set with ship/no-ship gates — built for a PM application.

Open artifact Prototype · PropTech

MRI maintenance ops

14 interactive screens, QA'd end to end, every feature mapped to a metric.

Open prototype Speculative · DesignOps

Amex operating layer

Live dashboard, friction audit, 30-60-90 plan, stakeholder matrix, WCAG 2.2 AA system.

Open artifact

06 · About

Twelve years inside the products PMs manage.

12+ years designing B2B platforms — Capgemini (Lead UX/UI), BICS, Vahak, Sanofi, Embassy Group, and early-stage startups.

I've spent my career watching good products fail on bad decisions. Not bad execution — bad calls made early, with confidence, and without evidence. That's the job I'm asking for: to be accountable for the decisions, not just the surfaces.

What you can't fake is the work. So this page is framed the way I'd present to a product team — problem, decision, outcome — every one ending in a number.

B.E. Electronics & Instrumentation · St. Peter's College, Chennai

"Vijjay brought structure to our warranty platform redesign when six stakeholders were pulling in different directions. He didn't just design screens — he got everyone aligned on what problem we were actually solving."

Sanofi · Product Lead

"The onboarding redesign he led at Vahak wasn't a visual refresh. He questioned every step, cut the fat, and 83% activation happened because the flow finally made sense."

Vahak · Founder

07 · Contact

Let's talk.

Hiring a product manager? Want a second pair of hands on a B2B workflow problem? I respond to every serious email — usually within a day.

Emailvjvidharth@gmail.com
LinkedInlinkedin.com/in/ivijjay ↗
ResumeVijjay_G_Resume.pdf ↓